정국 (Jung Kook), The Brand.

Credits:
Creative Director: LONETONE
Brand Experience Design: LONETONE, Irene Lee, Jihee Hwang, Kyle Shin
Motion Graphic: Minhyung Lee
Sound: Kim Kate

Brand Story:
The design of Jung Kook’s symbol mark originated from his own autograph.

The symbol incorporates the English initials ‘J’ and ‘K’, as well as the Korean letters ‘ㅈ’ and ‘ㄱ’, representing the concept of boundless growth and limitless potential. This symbolizes another facet of Jung Kook, the 7th member of BTS, an artist who aspires to create and share unforgettable, golden moments with his audience.


정국의 심볼 마크는 그의 사인에서 영감을 얻어 디자인되었습니다.

이 심볼에는 영문 이름 첫 글자 ‘J’와 ‘K’, 그리고 한글 이름의 ‘ㅈ’과 ‘ㄱ’이 모두 담겨있으며, 아티스트로서 무한한 성장과 끝없는 가능성을 상징합니다. 잊지 못할 황금 같은 순간으로 팬들과 함께 교감하는, 방탄소년단의 일곱 번째 멤버 정국의 또 다른 페르소나입니다.


BIGHIT MUSIC. Rights are reserved selectively in the video. Unauthorized reproduction is a violation of applicable laws. Manufactured by BIGHIT MUSIC, Seoul, Korea.

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